Unanet has rolled out a customer relationship management product designed to help government contractors gain insight into business opportunities and prepare proposals based on market intelligence data.
The CRM for GovCon technology offers industry users access to project information from the GovTribe market research platform such as active solicitations, requirements, contract award estimates and timelines, Unanet said Tuesday.
Contractors can use federal contracting opportunity data in pursuit efforts and combine the new offering with Unanet’s enterprise resource planning system to manage project wins.
Craig Halliday, CEO of Unanet, said the company aims to provide the GovCon community a platform that offers both project and client management functions intended to support the entire customer life cycle.
The Dulles, Virginia-based company plans to host webinars, online tutorials and detailed presentations on the CRM for GovCon.
Unanet noted its new offering stems from the company’s acquisition of CRM software vendor Cosential.
